It's Never Too Soon To Perfect Your Holiday Season Strategy
Holiday shopping is starting sooner than ever, and customers are being more selective about where they click "buy now."
Price Shock
When ‘deals’ feel more like sticker shock
58% of shoppers plan to spend $101 to $750 on gifts this season. Cater to budget-friendly customers with exclusive discounts and offer additional value through generous return and shipping policies.
Out of Stock
That sinking feeling after finding the perfect gift—and seeing ‘sold out’
Nothing sours a shopper on a brand faster than finding the perfect gift...and seeing it's unavailable, the biggest frustration for 42% of shoppers. Communicate clearly with customers about availability, and offer suitable alternatives.
Overchoice Overload
Too many options = decision paralysis
If your customers are spoiled by choice, go the extra mile to stand out. 73% of shoppers plan to buy on Amazon, while 50% will head to independent shops. An omnichannel approach gets you in front of all the eyeballs at exactly the right time.
